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Marketing Assistance Scheme

Under the marketing assistance scheme which is announced in 1982 under which consumption by State Govt. Department/Organizations of 15 listed items are canalised through this Corporation. The most important among these listed items are Steel & Wooden furniture items including Computer furniture and office interior decoration arrangements, Aluminium utensils, electric fans etc.Under this Marketing Assistance Programme more than 200 units located all over the State of West Bengal are now being benefited.

W.B.S.I.D.C. also has taken up a programme of extending marketing support to the ailing Soaps and Detergent Industries in West Bengal by developing WEBSI brand for Soaps and Detergents. Under this programme detergent powder and cakes are sold through ration network, Wholesale Consumer Co-operative network and the vast open market. Already 20 small scale units have been brought under this programme.

W.B.S.I.D.C. is making conscious efforts to identify more areas for extending this benefit of marketing assistance to small scale units. WBSIDC assures orders from different Govt. Offices including Hospitals without Tender formalities and distributes the orders to the Empanelled unit for Execution. Under the Scheme empanelled unit is ensured of business and payment for their products.

List of Items Marketed by WBSIDC : 1. Aluminium Utensils 2. Can ( Made of G.P Sheets for Milk & Measuring 3. Invalid Wheel Chair 4. Steel Furniture 5. Electric Fan & Electrical Goods 6. Bucket (G.I & Plastic) 7. Plastic Can / Container / Thali Etc. and Plastic Goods 8. Manhole Cover 9. Furniture 10. Shoe Polish & Metal Polish 11. PVC Pipe & Tube 12. Air Conditioner 13. Paint 14. Polythene Sheet (Terpaulin )15. Websi Brand Detergent Cake & Bulb 16. Bitumen 17. Exercise Book 18. Door & Window Frame.

Government order

Marketing Assistance Provided by WBSIDC Ltd to its Empanelled unit in the Strength of G.O – vide no. 10500F dated 19.11.2004 issued by the Finance Department Govt . of West Bengal Audit Branch.

No. of Empanelled Unit

At present WBSIDC Ltd have 204 nos. Of Empanelled unit in the category of Steel Furniture , Wooden Furniture , Hospital Furniture & Utensils .

Nos. Of Empanelment in Current Year

In current Financial year 21 nos. Of unit in the category of Steel Furniture , Wooden Furniture , Hospital Furniture & interior work has been Empanelled with the Corporation.

Annual Turnover last 3 Years

2015-2016 2016-2017 (As on 31.03.2017) 2017-2018 ( Upto -15.11.17)
100,34,00,000/- 130,67,82,337/-  55,68,59,393/-


Successful supply of Furniture

a. Govt. Offices ,School & Colleges (West Bengal )

IT Cell & Career Centre ( Labour Dept. ) , Judicial Academy , Higher Education Dept, Bio tech Park , Presidency University , Javdavpur University , Forensic Laboratory , Sanskrit College , Sarba Siksha Mission , Minority Affairs , Disaster Management , ICDS , Coochbehar University , Mid –Day Meal Project , Commercial Tax and Various other Govt Offices.

b. Govt. Hospitals , Colleges & District Reserve Store.

IPGME & R , Bangur Institute of Neurology , Chittaranjan Seva Sadan , Medical College & Hospital, Calcutta National medical College & Hospital, Bankura Sammilani med college , Burdwan medical college , College of Med & Sagore Dutta Hospital, Malda Med. College & Hospital, Midnapore Medical College, Murshidabad Med. College ,NRS medical College , North Bengal medical college , RGKAR med. College & District reserve store (All Districs).

Annual Turnover last 3 Years

  • Year 2015-16 -  Rs. 100,34,00,000/- (In Cr.)
  • Year 2016-17 -  Rs. 130,67,82,337/- (In Cr.)
  • Year 2017-18 -  Rs. 55,68,59,393/- (In Cr.) *(Up to 15.11.17)